Outlier On Air | Interviewing Founders, Disruptors, & Mavens (general)

"It really doesn’t matter how many people see your logo if they don’t remember it." - Brian Halley

Brian Halley - Branding Expert of Right Think

Brian Halley is the founder of Right Think, a company dedicated to helping small businesses access the secrets of branding that have traditionally been only available to big brands with big marketing budgets. In order for small businesses to gain ground and grow in today’s overcrowded marketplace, it is imperative that business owners receive a sound branding education and apply branding principles to their businesses.

With 20 years of design experience, working with brands like Reebok, Nordic Track, Harry Potter, Jelly Belly and the NBA, and building his own brand from scratch, Brian brings extraordinary value to small businesses by helping them understand that a brand is much more than a logo, and how creating a brand strategy based on his 4 Pillars of Branding, will advance a brand visually, drive effective, targeted marketing plans and guide important business decisions throughout the life of a brand.

Connect with Brian:

Website | Facebook | Twitter | Google+


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Category:general -- posted at: 9:49am MST

"As long and I'm creating something I can maintain a balance of happiness." - Brittney Bertier

Brittney Bertier - Actress |  Co-Creator of TRANSPLANTS

Brittney Bertier (co-producer/TRANSPLANTS) resides in Los Angeles and can currently be seen in the world premiere of King of the Road: The Roger Miller Story at Laguna Playhouse, in the upcoming Netflix original series Atypical, and in the feature film Along The Way. She was recently seen as Eliza Doolittle in My Fair Lady (Sierra Repertory Theatre) and is the voice of Alice in the recording of Hello! My Baby. In addition to starring in TRANSPLANTS, she also writes and records the music for the series alongside Grammy award winner Ted Pearlman. Off Broadway: O Night Divine. National Tour: Seussical. Film: The God Question, Wild Horses. BFA in Music Theatre from The Hartt School. 

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TRANSPLANTS is a comedy about a guy and a girl (friends) who relocate from New York City to Los Angeles and utterly fail to adapt to their new environment. Each episode deals with a new challenge that the average New Yorker is thrown by once setting foot on dusty LA soil, including the definition and appropriate time table for brunch, finding an apartment when it appears every broker is on a life long vacation, and transportation in the world's least sensibly planned city. Pointing fun at New York and LA with an emphasis on the latter, audiences will adore Bri and Trey's endearing ridiculousness as they navigate new territory.

Connect with Brittney:

Website | Facebook | Instagram | Twitter | Youtube | IMDb


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Category:general -- posted at: 12:01am MST

"Don't go at it alone, find good founders, and recognize what your strengths are." - Vanessa Quigley

Vanessa Quigley - Co-founder, Chatbooker-in-Chief of Chatbooks

Vanessa Quigley is a mom, wife, trained opera singer and most recently Chatbooker-in-Chief. Chatbooks gives Vanessa the ideal place to combine her big picture vision, desire to hold onto what matters, and get-it-done attitude that raising seven children has instilled in her. Chatbooks’ affordable, automatic and simple photo books were Vanessa’s brain-child after realizing her youngest son didn’t have his own childhood scrapbook. Vanessa drives Chatbooks’ creative engine and product design to make sure the functionality is simple and easy to use. Prior to Chatbooks, Vanessa relished her role as Mom-in-Chief, managing the wonderful chaos of her growing family.

Vanessa has a degree in Vocal Performance and Pedagogy from Brigham Young University, sings opera whenever she can, enjoys the theater, being in the mountains with her family, and finding the humor in life - especially important while raising a growing family!

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Connect with Vanessa:

Website | Facebook | Instagram | Twitter | Youtube

 

Raising Wild | Wild Florida


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Category:general -- posted at: 11:20pm MST

"Challenge your fears." - Brad Harker

Brad Harker - Author, Speaker, and Creator of SalesFounders

Brad Harker is a published author, speaker, and startup sales consultant. His creativity and passion for problem solving has fueled an entrepreneurial background that includes more than a quarter-billion dollars in sales.


Brad is the author of The Laws of Influence and his work has been recognized by a number of outlets, including Forbes and Entrepreneur.com. Through SalesFounders - a podcast and consulting firm, Brad advises entrepreneurs with proven systems to bridge the "sales gap" and generate scalable revenue.

Brad lives in St. George, Utah, with his wife and four children. Check out www.salesfounders.com for more information.

Connect with Brad:

Website | Facebook | Instagram | Podcast | LinkedIn | Youtube


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Direct download: Brad_Harker_on_2017-03-31_at_15.31.mp3
Category:general -- posted at: 12:01am MST

"As an entrepreneur...look for mentors and look for support" - Jennifer Suiter

Chris & Jennifer Suiter - True Love Skin Care

Jennifer Suiter - Jennifer grew up on the beaches of San Clemente & San Juan Capistrano, California. The oldest of 6 kids, Jennifer's always been a natural mom & caretaker. Now with 5 kids of her own, she has discovered the best way to take care of people is with her amazing skincare products that are changing lives. With her husband and business partner, she recently moved to the country in Santaquin UT, where they enjoy the view, being surrounded by 100's of acres of beautiful cherry orchards, all while they cultivate their skincare empire.

Chris Suiter - A serial entrepreneur, Chris has finally discovered the ultimately business partner - his wife. Chris joined his wife's company in Jan 2016, and has loved every minute of running the business side of things, leaving R&D and sales to his genius wife. Growing up as a military brat for the first 18 years of his life, Chris had traveled the world before graduating high school. And this nomadic wandering has continued, dragging his wife & 5 kids to a dozen cities over 20 years. However, Chris couldn't imagine a better permanent home base than northern Utah for nurturing their fast-growing company.

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Connect with Jennifer & Chris:

Website | Facebook |Twitter | Instagram


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Category:general -- posted at: 12:01am MST

“We now have all of the tools and personnel to scale this business not only in the state of Utah, but nationwide.” - Adam Stoker

Adam Stoker // President/CEO

Adam was born in Oklahoma and has lived in several states across the country including Utah, Alabama, North Carolina, Georgia and Alaska. Adam has been working in advertising since 2007. He graduated from Brigham Young University's prestigious advertising program. Because of his opportunistic personality, Adam jumped at the offer to move to St. George and join Relic (then Sorenson) in 2011. If you need help with your marketing plan or advertising campaign, Adam is the man to call.

 

Connect with Adam:

Website | Facebook | @RelicAdv | @UtahAdGuy | Instagram


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Category:general -- posted at: 1:43am MST

"If you don’t have an active social media presence, you are missing out on tons of potential revenue." - Mandy McEwen 

Mandy McEwen - Founder & CEO of Mod Girl Marketing

Mandy McEwen is the Founder & CEO of Mod Girl Marketing, an inbound marketing consultancy that helps modern businesses achieve success online. She is an SEO specialist, digital marketing consultant, and creator of the widely lauded Modern CMO's Handbook for Effective Inbound Marketing. She was recently listed by Search Engine Journal as a top 12 SEO expert to follow and has been mentioned on numerous blogs such as Huffington Post, Dun & Bradstreet, and Neil Patel.

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Connect with Mandy:

Website | Facebook | Twitter | LinkedIn


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Category:general -- posted at: 12:01am MST

"Most people go an inch deep and a mile wide. Instead you should go an inch wide and a mile deep." - Joe Jacobi

Joe Jacobi - Olympic Gold Medalist | Performance Coach | Professional Speaker | Author

What I do

I teach my clients the advanced skills necessary to reveal talents which have been set to idle due to external and internal distractions.

I, then, transfer to my clients Olympic Gold Medal performance strategies that streamline decision making and actions when engaged in complicated life currents with an aim towards the freedom of playing your own game.
How I Do It 
Professional Speaking: I inspire audiences with practical and actionable strategies that originate from my own high performance success in Olympic sport, business, and adventure.
Performance Coaching: Working on a 1-1 basis, I guide leaders toward unexpected leaps in business and life.

Executive & Organizational Training:

I develop customized and on-point programs and experiences – at the office and on the river – that shape teams, cultures, and outcomes.

A Few Adventures That Shape The Life Lessons I Share
Stepping on the Top Step of the Medal Podium at the Olympic Games
My Olympic Gold Medal Was Stolen; Recovered Weeks Later; Then, I Gave It Away
Led a U.S. Olympic Sport Governing Body as its Chief Executive Officer
Paddled a Kayak 113 Miles from Havana, Cuba to Key West, Florida

Who I Work With

I present to & coach entrepreneurs, business leaders, executive teams, and whole organizations as well as elite and developing athletes and their coaches.

My clients over the past 24 months include:

General Electric, John Hancock, Healthcare Financial Management Association
Minor League Baseball, Oklahoma City Memorial Marathon, Entrepreneurs’ Organization, Resolution Legal, Nantahala Outdoor Center, International Canoe Federation, Oklahoma City Boathouse Foundation, & several regional financial institutions.

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Connect with Joe:

Website | Facebook | Twitter | Youtube | LinkedIn | Instagram


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Category:general -- posted at: 8:10pm MST

"I set my intention every morning" - Megan Driscoll

Megan Driscoll - Founder & CEO

Megan Driscoll graduated from the University of Chicago with the intention of starting in finance. She got wind of a paid internship with Edelman PR and applied for no other reason than she was in need of work. However, when she received formal offers from both Edelman and Merrill Lynch on the same day, Megan went with Edelman.

After completing the Edelman internship, Megan accepted positions of increasing responsibility with mid-size and large PR firms, gaining exposure and knowledge of the health care space. She grew from managing accounts to becoming a Senior Account Executive, working directly with clients to shape their corporate image and public messaging. She developed strong relationships with those clients, some of whom she still works with to this day. She had taken on a much bigger, hands-on role than she previously thought possible.

Megan learned how to serve clients, and how to develop and host events. She had a role in everything that went on. As her career in PR grew, Megan learned the skills of actually running a business, and she was part of the decision making process on staffing, billing, and other management decisions.

Megan was recruited to become president of Behrman Communications, a role in which she managed agency operations, mentored staff, recruited new business, and provided strategic advisement to clients. The responsibilities of the role gave her valuable experience, but Megan wanted to put her energies to work for her own shop. She left Behrman and started EvolveMKD.

Megan gave a lot of thought to how she wanted to craft her own agency. She looked around the industry and realized that no agency was offering the senior-level, hands-on, personalized attention in the health care and beauty space that she knew she could provide. Nor was there one that was owned, run, and staffed entirely by women. Megan seized this opportunity to try an experiment in both client service and employee retention, by focusing on senior level staff first, and combining that with a flexible and healthy working environment that is not a mainstay in the public relations world.

Coming up with the finances and access to credit to get started was a challenge. Megan needed operating capital to pay staff and cover the basic business functions until she could get some revenue coming in, but it was difficult to ascertain just how much and when. She and her husband poured their own savings into the venture. They also gave over half of their home as office space for Evolve HQ when it opened for business.

Under Megan’s leadership, Evolve has grown to 18 employees with a near-perfect retention rate. It finished 2015 with $3.4 million in revenue, and is currently serving 20 brands. Megan is looking to expand into the Asian and Hispanic markets, and her focus remains on brands, services, and products that impact women’s lives in a positive way, whether that be in the health care, beauty, or lifestyle space.

Megan worked hard to establish a company culture that encourages growth and communication. Evolve, by design, is an open office that encourages the free flow of communication among staff. Everyone, including senior staff, operates in a wide open bullpen, and all are encouraged to keep the lines of communication open. From a managerial perspective, Evolve’s policy is to encourage consistent and informal management-staff interaction to keep the lines of communication open and foster ideas and creativity.

Megan remains focused to growing Evolve and expanding its reach in the health and beauty space. Through the success of her company, she has been able to engage in helping women advance their careers. She likes to share her story and how she has overcome the challenges of being a female entrepreneur in order to help empower other women to pursue their goals. She has also made philanthropy and giving back to the community a cornerstone of Evolve’s business.

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Connect with Megan:

Website | Facebook | Twitter | Instagram | LinkedIn


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Direct download: MeganD.mp3
Category:general -- posted at: 12:01am MST

"We are committed to engaging, thought provoking content and that's exactly what you'll get." - Bryce Prescott

Bryce Prescott - Host of Rules of Success and Co-Founder of Urbia Exchange

Throughout his career, Bryce Prescott he has built businesses in several different industries; including real estate, agricultural commodities and business and lifestyle consulting. He currently the Host of Rules of Success and co-Founder of Urbia Exchange;

As an Entrepreneur, coach and Founder, he has parlayed his network and relationships into a digital platform that helps individuals and businesses take their lives and results to the next level via Rules of Success; a success and lifestyle podcast found on iTunes and at RulesofSuccess.com. Additionally, he is the co-Founder of Urbia Exchange; a real estate based education and exchange platform for both new and seasoned real estate investors.

If you are looking to understand balance, true success and hear experts guide you along the way; subscribe to Rules of Success and enjoy the ride. 

Connect with Bryce:

Website | Twitter | Instagram | Podcast | Youtube


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Direct download: BrycePress.mp3
Category:general -- posted at: 11:13pm MST