Outlier On Air | Interviewing Founders, Disruptors, & Mavens (general)
Ep 332: Jon Nastor Interview - Podcasting, Entrepreneurship, and Punk Rock

"Find what matters to you and only do that." - Jon Nastor

Jon is a proud dad, husband and online entrepreneur who loves creating, marketing and selling cool things online.

Even the best products in the world do not sell themselves, it has never happened and it never will. Jon has built his own business and several client’s businesses with his understanding of how to create and build products,  and more importantly, take them to market.

Unable since birth to settle for how things should be, he constantly aims to satisfy pains and frustrations with products that make people’s life easier.

He is co-founder of VelocityPage, a WordPress plugin that allows anyone to create beautiful landing pages in minutes — without code.

Jon spent his earlier years travelling coast-to-coast across Canada playing drums in several punk rock bands. Although not a punk in fashion, he has never let go of the D.I.Y. ethic that taught him: if you want something to change, you have to do it, get it done, or stop complaining about it.

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Connect with Jon:

Website | Facebook | @JonNastor | LinkedIn


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Direct download: Jon_Nastor.mp3
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Ep 331: Joshua Spodek Interview - Finding Your Hudson River

"..our greatest passions are also our greatest vulnerabilities." - Joshua Spodek

Joshua Spodek is an Adjunct Professor at NYU, leadership coach and workshop leader for Columbia Business School, and Columnist for Inc. He has led seminars in leadership, entrepreneurship, creativity, sales, strategy, and motivation at Columbia, Harvard, Princeton, MIT, the NYU-Stern School of Business, INSEAD (Singapore), NYU-Tisch’s ITP, the New York Academy of Science, and in private corporations. He holds five Ivy-League degrees, including a PhD in Astrophysics and an MBA. He also helped build an X-ray observational satellite for the European Space Agency and NASA, co-founded and led as CEO or COO several ventures, and holds six patents.

He earned praise as “Best and Brightest” (Esquire Magazine’s Genius Issue), “Astrophysicist turned new media whiz” (NBC), and “Rocket Scientist” (ABC News and Forbes) and has been quoted and profiled by ABC, CBS, NBC, NPR, Fox, NY1, CNN, New York Times, Wall Street Journal, USA Today, Washington Post, Newsweek, Forbes, Esquire, The Guardian, Nikkei Shimbun, South China Morning Post, Taipei Times, Village Voice, Salon.com, and more. He lives in Greenwich Village and blogs daily at www.joshuaspodek.com.

Connect with Joshua:

Website | Leadership Course | Entrepreneurial Course | @Spodek


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Direct download: JoshuaSpodek.mp3
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Ep 330: Jen Grisanti Interview - The Storyteller

 

"The best way to tell a strong story is to be present when you own is happening." - Jenn Grisanti

International speaker Jen Grisanti is an acclaimed Story/Career Consultant at Jen Grisanti Consultancy Inc., Writing Instructor for Writers on the Verge at NBC, former 12-year studio executive, including VP of Current Programming at CBS/Paramount, blogger for The Huffington Post and author of the books, Story Line: Finding Gold In Your Life Story and TV Writing Tool Kit: How To Write a Script That Sells and her new book, Change Your Story, Change Your Life: A Path To Your Success.

Grisanti started her career in 1992 as an assistant to Aaron Spelling, who served as her mentor for 12 years, and she quickly climbed the ranks and eventually ran Current Programs at Spelling Television Inc., covering all of Spelling’s shows including Beverly Hills, 90210, Melrose Place and Charmed. In 2004, Grisanti was promoted to Vice President of Current Programs at CBS/Paramount where she covered numerous shows, including Medium, Numbers, NCIS, 4400 and Girlfriends.

In January 2008, Grisanti launched Jen Grisanti Consultancy Inc., a highly successful consulting firm dedicated to helping talented writers break into the industry. Drawing on her experience as a studio executive where she gave daily notes to executive producers/showrunners, Grisanti personally guides writers to shape their material, hone their pitches and focus their careers. Since launching the consulting firm, Grisanti has worked with over 800 writers specializing in television, features and novels. Due to her expertise and mentorship, seventy-five of her writers have staffed on television shows and forty have sold pilots, five that that went to series.

Connect with Jen:

Website | Facebook | @JenGrisanti | Youtube


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Direct download: JennG.mp3
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Ep 329: Thomas Dyches Interview - The Firestarter

"I want to put a fire underneath me and I want to help others to light their fire and keep it going." - Thomas Dyches

Thomas Dyches - Co-Founder & CMO of Generation Labs

An accomplished artist as a child, Thomas has always had a talent for producing designs that offer a unique perspective. He is the consummate creative, an idea guy, who goes by the moniker “The Firestarter.”

In 1998, Thomas earned his degree in Multimedia & Graphic Design. He designed his first website that year and has been designing sites ever since. Throughout his career he has developed expertise in numerous fields. He strives to marry the artistic side of his brain with his other love—marketing—specifically for SEO and Social Media. Recently, he managed the social campaign of the nation’s largest animal-control network.

Thomas is constantly learning new technologies. “Adapt or die!” he says.

Most of his career has been spent as an entrepreneur but he served for a time as a production manager for Quebecor World Inc. which is the largest tabloid printer in Canada.

He has been the head of design and marketing on a wide range of projects for clients ranging from a world-class ski resort, a U.S. Congressman, and sales campaigns throughout the Intermountain West for store chains such as Staples, Office Depot, and Albertsons.

Thomas oversaw the development of email marketing software which has been used to send over a million emails.

When he’s not at “the Lab” creating design+marketing awesomeness, he devotes his time to his 3 genius kids and 1 perfect wife. You can always find him running (meditating) on the beautiful, red rock trails of Southern Utah or canyoneering the slot canyons of magnificent Zion National Park. He has competed in two Ironman competitions and is an evangelist of healthy lifestyles.

In 2016, Thomas will receive his second degree from WGU in Marketing Management.

Thomas has been diagnosed with Bi-Polar Disorder. This creates specific challenges for him but also makes him a better entrepreneur.

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Connect with Thomas:

Website | Facebook | Google+ | LinkedIn


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Direct download: ThomasDyches.mp3
Category:general -- posted at: 12:01am MST

Ep 328: Lauralie Lee Ezra Interview - The Social Media Siren

"As entrepreneurs we need to provide value." - Lauralie Lee Ezra

Lauralie Lee Ezra, “LLE” is an entrepreneur, online media and communications consultant and writer.  She was born and raised in fabulous Las Vegas, Nevada. 

Through her company, Crowd Siren, she utilizes her social media expertise to consult with businesses and provides strategic services for online media, PR and branding. Recent clients include the Campaign for Mayor where she ran the social media for Carolyn Goodman. In addition, Crowd Siren was brought into the launch of Oscar Goodman’s book “Being Oscar.”

She has worked with small and large businesses, everything from tech start-ups and non-profits to fashion designers and national franchises. Recent projects included First Friday Las Vegas, Mt. Charleston, Massage Envy, and Fifth Street Gaming- developers of the new Downtown 3rd.

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Connect with Lauralie:

Website | Facebook | @SocMediaModels | Instagram | SocialMediaModels


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Direct download: Lauralie.mp3
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Ep 327: Seth Gold Interview - The Value of Email Introductions

I want to be remembered as someone who helped people, had a good time, and did it the right way." - Seth Gold

Seth Gold is the CEO and co-founder of Entro.io. Entro is the perfect tool for connectors who want to save time, measure, and understand how their introductions are helping.

Entro allows connectors to quickly make and manage their double opt-in email introductions.
In one email intro you can change someone's career trajectory, earn them a new sales deal, or a new friend. Create value for your peers and watch the opportunities come back to you tenfold with Entro. 

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Connect with Seth:

Website | @Entro_io | @Seth_Gold


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Ep 326: James R. Gregory - Powerhouse

"I believe the creation of consistent and reliable standards for marketing measurement is the single most important business issue of this decade." - James R. Gregory James R. Gregory is the chairman of Tenet Partners, a global brand innovation and marketing firm based in New York. With 40 years of experience in advertising and branding, Jim is a leading expert on brand management and is credited with developing strategies for measuring the power of brands and their impact on a corporation's financial performance. Most notable of the tools that Jim has developed is the CoreBrand Index® (CBI), a quantitative research vehicle that continuously tracks the reputation and financial performance of over 1,000 publicly traded companies across 50 industries. Jim is a frequent speaker on the topic of the financial benefits of communications and brand management. Recent speaking engagements include The Conference Board, the Association of National Advertisers, and the National Investor Relations Institute. Jim has written four previous books on creating value with brands: Marketing Corporate Image, Leveraging the Corporate Brand, Branding Across Borders, and The Best of Branding. Connect with James: Website | @tenetpartners | Facebook | Book Subscribe to the Outlier Newsletter: Click Here Brought to you by: Entrepreneurs-3 If you enjoy Outlier On Air, please Subscribe & Review on iTunes or Stitcher

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Ep 325: Michael DeBlis Interview - The Acting Attorney

"Don't be afraid of rejection." - Michael DeBlis

Michael is a trial lawyer who has a passion for the theater. He is known for his knowledge of international tax law, creativity in his practice, his charismatic personality, and his unyielding dedication to his clients.


Michael is a former public defender for the Office of the New Jersey Public Defender.


As a graduate of the National Criminal Defense College, Michael has trained under some of the best-known criminal defense attorneys in the country. That experience has taught him that justice for a person accused of a crime is only won through a full understanding of the client and the case. To that end, Michael attempts to understand each client’s case as a convincing narrative, not just as a set of innocuous facts and arcane legal rules. 


Michael is a prolific writer and a passionate blogger. He has written articles that have been featured in leading tax journals such as CCH Journal of Tax Practice and Procedure, Global Tax Weekly, and ABA News Quarterly. He has also been featured on the media affiliates of several major media networks, including NBC, ABC, CBS, Fox, and CNN. 


Michael is a living example of the tremendous power that comes from combining passion, preparation, persuasion, and positive communication in the courtroom. His courage and relentless work ethic have earned him a reputation as a zealous advocate and one of New Jersey’s rising stars of the legal profession.

Connect with Michael:

Website | @MJDeBlis | Facebook | Podcast | Youtube


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Direct download: MichaelDeblis.mp3
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Ep 324: Steli Efti Interview - Show Up. Follow Up. Close

"Don’t sacrifice your health or happiness for your entrepreneurial goals." Steli Efti

Steli Efti - Co-Founder & CEO of Close.io

Steli Efti is the co-founder and CEO of Close.io. He’s Silicon Valley’s most prominent sales hustler, a YC alumni, advisor to several startups and entrepreneurs and the author of The Ultimate Startup Guide To Outbound Sales.

He is an alumni of Y Combinator (they helped making companies like Dropbox, Airbnb, 9gag, and more). His company has received funding from Spark Capital, SV Angel, Start Fund, and Omidyar Networks as well as several notable angel investors.Close.io

Connect with Steli:

Website | Facebook | @Steli | Book | Keynote | Podcast


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Direct download: Steli.mp3
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Ep 323: Sarah Heering Interview - Disrupting an 8.4 Billion Dollar Industry

"Some people go to business school and some people have astartup." - Sarah Heering / / Sarah Heering is the COO andCo-Founder of NailSnaps. Sarah is a seasoned entrepreneur whopreviously founded and ran the boutique media agency SAJE Mediaserving clients such as Comcast, Chivas, and Sophos. Heering?sexpertise is driving traffic and awareness via high-performancemedia strategies. / / NailSnaps exists to disrupt the 8.5 billiondollar nail industry with the world?s best way to create, share,and wear custom nail art. The NailSnaps mobile/social platform letspeople turn photos into custom nail wraps that can be appliedat-home in minutes. No mess. No toxicity. No dry time. Thepeer-to-peer marketplace empowers creators to sell their designs aswell. Think Etsy for nails. / / Connect with Sarah: / / Website |Facebook | @nailsnaps | Instagram / / Subscribe to the OutlierNewsletter: Click Here / / Brought to you by: / / OUTLIERENTREPRENEURS / / JOIN US / / If you enjoy Outlier On Air, pleaseSubscribe & Review on iTunes or Stitcher

Direct download: Sarah__Heering.mp3
Category:general -- posted at: 12:01am MST