Outlier On Air | Interviewing Founders, Disruptors, & Mavens (general)
Ep 329: Thomas Dyches Interview - The Firestarter

"I want to put a fire underneath me and I want to help others to light their fire and keep it going." - Thomas Dyches

Thomas Dyches - Co-Founder & CMO of Generation Labs

An accomplished artist as a child, Thomas has always had a talent for producing designs that offer a unique perspective. He is the consummate creative, an idea guy, who goes by the moniker “The Firestarter.”

In 1998, Thomas earned his degree in Multimedia & Graphic Design. He designed his first website that year and has been designing sites ever since. Throughout his career he has developed expertise in numerous fields. He strives to marry the artistic side of his brain with his other love—marketing—specifically for SEO and Social Media. Recently, he managed the social campaign of the nation’s largest animal-control network.

Thomas is constantly learning new technologies. “Adapt or die!” he says.

Most of his career has been spent as an entrepreneur but he served for a time as a production manager for Quebecor World Inc. which is the largest tabloid printer in Canada.

He has been the head of design and marketing on a wide range of projects for clients ranging from a world-class ski resort, a U.S. Congressman, and sales campaigns throughout the Intermountain West for store chains such as Staples, Office Depot, and Albertsons.

Thomas oversaw the development of email marketing software which has been used to send over a million emails.

When he’s not at “the Lab” creating design+marketing awesomeness, he devotes his time to his 3 genius kids and 1 perfect wife. You can always find him running (meditating) on the beautiful, red rock trails of Southern Utah or canyoneering the slot canyons of magnificent Zion National Park. He has competed in two Ironman competitions and is an evangelist of healthy lifestyles.

In 2016, Thomas will receive his second degree from WGU in Marketing Management.

Thomas has been diagnosed with Bi-Polar Disorder. This creates specific challenges for him but also makes him a better entrepreneur.

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Connect with Thomas:

Website | Facebook | Google+ | LinkedIn


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Ep 328: Lauralie Lee Ezra Interview - The Social Media Siren

"As entrepreneurs we need to provide value." - Lauralie Lee Ezra

Lauralie Lee Ezra, “LLE” is an entrepreneur, online media and communications consultant and writer.  She was born and raised in fabulous Las Vegas, Nevada. 

Through her company, Crowd Siren, she utilizes her social media expertise to consult with businesses and provides strategic services for online media, PR and branding. Recent clients include the Campaign for Mayor where she ran the social media for Carolyn Goodman. In addition, Crowd Siren was brought into the launch of Oscar Goodman’s book “Being Oscar.”

She has worked with small and large businesses, everything from tech start-ups and non-profits to fashion designers and national franchises. Recent projects included First Friday Las Vegas, Mt. Charleston, Massage Envy, and Fifth Street Gaming- developers of the new Downtown 3rd.

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Connect with Lauralie:

Website | Facebook | @SocMediaModels | Instagram | SocialMediaModels


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Ep 327: Seth Gold Interview - The Value of Email Introductions

I want to be remembered as someone who helped people, had a good time, and did it the right way." - Seth Gold

Seth Gold is the CEO and co-founder of Entro.io. Entro is the perfect tool for connectors who want to save time, measure, and understand how their introductions are helping.

Entro allows connectors to quickly make and manage their double opt-in email introductions.
In one email intro you can change someone's career trajectory, earn them a new sales deal, or a new friend. Create value for your peers and watch the opportunities come back to you tenfold with Entro. 

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Connect with Seth:

Website | @Entro_io | @Seth_Gold


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Direct download: SethGold.mp3
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Ep 326: James R. Gregory - Powerhouse

"I believe the creation of consistent and reliable standards for marketing measurement is the single most important business issue of this decade." - James R. Gregory James R. Gregory is the chairman of Tenet Partners, a global brand innovation and marketing firm based in New York. With 40 years of experience in advertising and branding, Jim is a leading expert on brand management and is credited with developing strategies for measuring the power of brands and their impact on a corporation's financial performance. Most notable of the tools that Jim has developed is the CoreBrand Index® (CBI), a quantitative research vehicle that continuously tracks the reputation and financial performance of over 1,000 publicly traded companies across 50 industries. Jim is a frequent speaker on the topic of the financial benefits of communications and brand management. Recent speaking engagements include The Conference Board, the Association of National Advertisers, and the National Investor Relations Institute. Jim has written four previous books on creating value with brands: Marketing Corporate Image, Leveraging the Corporate Brand, Branding Across Borders, and The Best of Branding. Connect with James: Website | @tenetpartners | Facebook | Book Subscribe to the Outlier Newsletter: Click Here Brought to you by: Entrepreneurs-3 If you enjoy Outlier On Air, please Subscribe & Review on iTunes or Stitcher

Direct download: Gregory.mp3
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Ep 325: Michael DeBlis Interview - The Acting Attorney

"Don't be afraid of rejection." - Michael DeBlis

Michael is a trial lawyer who has a passion for the theater. He is known for his knowledge of international tax law, creativity in his practice, his charismatic personality, and his unyielding dedication to his clients.


Michael is a former public defender for the Office of the New Jersey Public Defender.


As a graduate of the National Criminal Defense College, Michael has trained under some of the best-known criminal defense attorneys in the country. That experience has taught him that justice for a person accused of a crime is only won through a full understanding of the client and the case. To that end, Michael attempts to understand each client’s case as a convincing narrative, not just as a set of innocuous facts and arcane legal rules. 


Michael is a prolific writer and a passionate blogger. He has written articles that have been featured in leading tax journals such as CCH Journal of Tax Practice and Procedure, Global Tax Weekly, and ABA News Quarterly. He has also been featured on the media affiliates of several major media networks, including NBC, ABC, CBS, Fox, and CNN. 


Michael is a living example of the tremendous power that comes from combining passion, preparation, persuasion, and positive communication in the courtroom. His courage and relentless work ethic have earned him a reputation as a zealous advocate and one of New Jersey’s rising stars of the legal profession.

Connect with Michael:

Website | @MJDeBlis | Facebook | Podcast | Youtube


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Direct download: MichaelDeblis.mp3
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Ep 324: Steli Efti Interview - Show Up. Follow Up. Close

"Don’t sacrifice your health or happiness for your entrepreneurial goals." Steli Efti

Steli Efti - Co-Founder & CEO of Close.io

Steli Efti is the co-founder and CEO of Close.io. He’s Silicon Valley’s most prominent sales hustler, a YC alumni, advisor to several startups and entrepreneurs and the author of The Ultimate Startup Guide To Outbound Sales.

He is an alumni of Y Combinator (they helped making companies like Dropbox, Airbnb, 9gag, and more). His company has received funding from Spark Capital, SV Angel, Start Fund, and Omidyar Networks as well as several notable angel investors.Close.io

Connect with Steli:

Website | Facebook | @Steli | Book | Keynote | Podcast


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Direct download: Steli.mp3
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Ep 323: Sarah Heering Interview - Disrupting an 8.4 Billion Dollar Industry

"Some people go to business school and some people have astartup." - Sarah Heering / / Sarah Heering is the COO andCo-Founder of NailSnaps. Sarah is a seasoned entrepreneur whopreviously founded and ran the boutique media agency SAJE Mediaserving clients such as Comcast, Chivas, and Sophos. Heering?sexpertise is driving traffic and awareness via high-performancemedia strategies. / / NailSnaps exists to disrupt the 8.5 billiondollar nail industry with the world?s best way to create, share,and wear custom nail art. The NailSnaps mobile/social platform letspeople turn photos into custom nail wraps that can be appliedat-home in minutes. No mess. No toxicity. No dry time. Thepeer-to-peer marketplace empowers creators to sell their designs aswell. Think Etsy for nails. / / Connect with Sarah: / / Website |Facebook | @nailsnaps | Instagram / / Subscribe to the OutlierNewsletter: Click Here / / Brought to you by: / / OUTLIERENTREPRENEURS / / JOIN US / / If you enjoy Outlier On Air, pleaseSubscribe & Review on iTunes or Stitcher

Direct download: Sarah__Heering.mp3
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Ep 322: Leanne Jacobs Interview - Beautiful Money

"I want to be remembered as a graceful leader." - Leanne Jacobs

Leanne Jacobs is recognized for her work in cultivating daily habits that lead to holistic wealth for her clients worldwide. Since launching her business in 2004, she has created numerous holistic wealth programs and seminars that teach personal finance, entrepreneurship, leadership and more. Her newest program, The Beautiful Money Course, uses her expertise in finance and leadership to teach people how to achieve their goals, find fulfillment in their work, and align themselves with what they truly value in life - all while creating more cash flow and financial freedom than ever before.

Leanne is a certified Pilates and yoga instructor, clinical nutritionist, holistic wealth expert and the author of “30 Days to Wealth” and the upcoming “Beautiful Money” schedule for release in 2017.

Connect with Leanne:

Website | Facebook | Instagram | LinkedIn | @leannemjacobs


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Direct download: Leanne.mp3
Category:general -- posted at: 11:16pm MDT

Ep 321: Jenn Scalia Interview - Getting Psyched

"I come from a place of service and inspiration and I really just wanna lead by example and show people that anything is possible when you have the right attitude." - Jenn Scalia 

Jenn Scalia - Visibility Strategist and Online Business Coach

Jenn Scalia is a visibility strategist for entrepreneurs who want to make an impact. This self professed introvert and single mom went from rock bottom to creating a multi 6-­figure business. Known for her tough love, no­-B.S. style, Jenn helps entrepreneurs overhaul their biggest fears and empowers them to share their message with the world.

Connect with Jenn:

Website | @jennscalia | Facebook | Instagram


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Direct download: JennSca.mp3
Category:general -- posted at: 12:01am MDT

Ep 320: Heather Osgood Interview - True Native Media

"I found that as business owners we have a tendency to do the things we like to do instead of the things we always need to do." - Heather Osgood / / Heather Osgood - Founder & CEO of True Native Media / / Heather Osgood is a serial entrepreneur, with a passion for living outside her comfort zone and a system for continual self improvement. Starting her career in Advertising Sales she quickly learned what it meant to be a business owner, seeing the failures and successes of hundreds of small business owners. Her training and knowledge in sales and marketing created a strong foundation for the development of her trade show production company which she owned for over nine years and just recently sold. / / The sale of this business and the knowledge that she gained from the highs and lows of operating that company allowed her to intimately experience the challenges that every entrepreneur faces, wanting to do too much with too little money and too little time. Struggling through the great recession in business allowed her to learn valuable skills about what really matters in the success of an organization. She and her husband have owned a hair cutting business for 9 years. She is also a business coach and has a weekly podcast Leap to Grow. Her determination to succeed in business, coupled with her love of people and her desire to encourage others to perform at their peak potential motivates and drives her daily. Heather has just launch True Native Media a company specializing in partnering podcasters with advertisers. She lives by the motto-Leap and the net will appear. / / / / TrueNativeLogo_FINAL_3c_2 / / Connect with Heather: / / Website | @hmosgood | LinkedIn / / Subscribe to the Outlier Newsletter: Click Here / / Brought to you by: / / OUTLIER ENTREPRENEURS / / JOIN US / / If you enjoy Outlier On Air, please Subscribe & Review on iTunes or Stitcher

Direct download: Heather_Osgood_on_2016-04-05_at_09.32.mp3
Category:general -- posted at: 12:01am MDT